by john | Jan 30, 2013 | Marketing and Branding
David Bouchard is living proof that life is full of surprises. The award-winning Victoria, B.C.-based author, who is now 60 years old, only discovered his Métis roots at the age of 40. And he was well into his previous career as an elementary school vice-principal in...
by john | Jan 10, 2013 | Marketing and Branding
Please vote for my friend Robert Carroll, the Dancing Executive, as a speaker at the Wisdom 2.0 conference in San Francisco next month. The topic of Robert’s talk is Getting your Groove Back through Conscious Movement. To vote, go to the conference Facebook...
by john | Apr 6, 2010 | Marketing and Branding, News Releases
JohnSchofield.com launches today with significantly more content, including an expanded Portfolio section that better showcases my writing skills and experience. Prospective clients and my existing customers can easily browse through a wide selection of previous...
by john | Jun 11, 2009 | Marketing and Branding
MagNet was magnificent last week. After three days of non-stop seminars and schmoozing, I came away exhausted, but inspired. One of the many motivating speakers was Paul Copcutt, a branding guru from Hamilton, Ont., whose session was dubbed Brand New, Brand You....
by john | Jun 5, 2009 | Marketing and Branding
This week, I’ll be attending the Professional Writers Association of Canada’s 33rd annual National Conference and AGM in Toronto. It promises to be bigger and better than ever. For the first time, the PWAC event is part of MagNet, Canada’s national...
by admin | Jun 5, 2009 | Marketing and Branding
GM’s bankruptcy is the big business story of the week. But we all know a lot of other industries are suffering, too. In Ottawa today, thousands of unionized forestry workers from across Canada demonstrated on Parliament Hill, demanding the government do more to...
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